India’s Reliance Broadcast Network Limited, which owns and operates the Big FM network, has appointed Abraham Thomas as its Chief Executive Officer.

Thomas had recently quit as the CEO of the Jagran Group owned Radio City network, after spending three years with the company.

He comes with more than two decades of experience and has worked with businesses across print, radio, TV and digital in India, China and South Asia.

He has previously worked with Radio City, RED FM, Indian Express, Sony, Astro Broadcast and MTV.

According to Big FM, as the company looks at charting newer benchmarks with technology-led propositions, platform-agnostic content, incubating audio and video talent, branded content and original music led spikes on digital, the appointment of Thomas with his complementing ideologies will trigger a swift phase of growth. The industry veteran will leverage his deep insights into the multi-media platforms to drive and sustain the network's vision of being a leading platform-agnostic radio player.

Speaking about his new role Thomas said: “Audio entertainment is ever evolving and players are bringing formats that are new and engaging to drive listenership and enhance advertiser relationships. Big FM's programmatic and tech-driven developments paired with content marketing offerings, support the objective of pushing more original content and innovative brand integrated campaigns across platforms. In an evolving era where audiences are consuming audio content across multiple platforms, I am excited to join this evolving business and be a part of the successful transformation and growth that lies ahead.”