RCS has introduced A.I. technology that can turn voice tracks into text.

By combining voice recognition technology with studio automation, the company’s new Speech to Text Transcriber makes RCS the first automation company in the world to offer integrated speech recognition to identify voice tracks.

RCS President/CEO Philippe Generali told Steve Ahern in the video below that the new feature will give Program Directors more content control, and will aid them with monitoring and airchecking. It will also be useful for archiving and scanning content without having to listen to everything in real time.

There is also the potential for live speech to text to follow in the future, and support for different languages.

Generali said: “There are so many ways a PD may be able to use a transcribed Voice Tracks feature. Imagine being able to visually audit the tracks without having to listen. You can also imagine the system being set up to catch certain words or phrases that you didn’t want to go out, or which contravened station policy.”

The new Speech To Text Transcriber will appear in Zetta as another feature model – the company is also working on the possibility of also integrating the technology into its RCS News product.

RCS says the new feature is “part of the company’s focus on providing tools to help broadcasters with brand management and promotional messaging.”