Big FM launches sixth season of ‘Yaadon Ka Idiot Box’

 

India’s 92.7 Big FM is bringing back 'Yaadon Ka Idiot Box with Neelesh Misra' – a popular storytelling show, for its sixth season on the network.

An award-winning author, screenplay writer and lyricist, Misra is known for telling stories from everyday life with a human connect.

Airing across 47 stations, the latest offering will feature regular people's extraordinary stories and went on-air from September 30 on weekdays with special episodes over weekends.

The first four seasons of the show aired on the network from 2011 to 2015, after which Misra had moved to rival network Red FM to host ‘The Neelesh Misra Show’.

Speaking about the show, Sunil Kumaran, Country Head, Thwink Big said: “The format of the show coupled with Neelesh's exceptional style made for a formidable combination in creating one of the most engaging and first-of-its-kind offerings on radio. Neelesh is one of the best orators in the country and he brings his distinctive style to the show. Given its innate popularity, the show has been well received and will continue to serve as a beneficial offering for all the stakeholders involved. The new season will be a reflection on the transformation that India is going through as it leaps ahead on the development path.”

Neelesh Misra said“The format of the show has been our biggest strength and will keep the essence of the show intact despite adding new elements to it. The stories will be around relationships in everyday India, but there will be an effort to bring social consciousness which speak about taboo prevalent in society today. I strongly feel that communicators have a huge social responsibility and being in this profession, we are trying to use this power responsibly without objectifying people or being preachy. The stories will remain entertaining and will have the same soul but will be a few notches higher from its earlier seasons. Our stories will tell listeners how to see the world from another person's point of view and encourage empathy towards each other.”   

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