Radio City offers curated playlists on Apple Music

 

Indian network Radio City 91.1FM has become the first radio network from India to offer thematic playlists to Apple Music users.

Radio City will curate playlists that reflect six distinct themes, giving music fans an opportunity to enjoy music that resonates with their personal tastes.

The playlists will be inspired by Radio City's popular shows – 'Love Guru', 'Radio City Top 25', 'Suno Na Dilli' and 'Kasa Kaay Mumbai'; two other thematic playlists include 'Flashback Cassette' and 'Chillout Zone'.

Featuring songs from the 80s, 90s, 2000s to the recent hits, the playlists will span across different genres, from olden melodies to the grooviest of all tracks. They will also be regularly updated to reflect current trends and consumer preferences.

Users can find Radio City playlists by clicking on Radio City “Curators” in the “Playlists” section on the Browse tab on Apple Music, or go to http://apple.co/radiocityplaylist.

Abraham Thomas, CEO, Radio City 91.1 FM said: “We are known for our well-researched and mood-mapped music. Curating playlists on Apple's platform will help us utilize these strengths to offer our listeners content that enhances their music experience. Furthermore, the availability of our playlists on Apple Music will make it easier for our listeners to enjoy quality music on a device of their choosing, at a time and place of their convenience.”  

Rachna Kanwar, COO, Digital, Jagran New Media said: “Radio City's analytics engine blends years of consumer preferences, helping us deliver the most enjoyable and relevant music experience to have ever been offered by an Indian radio network.” 

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